Happy New Year from Pioneer Strategies!
Some food for thought as we enter a new year:
“I have always been delighted at the prospect of a new day, a fresh try, one more start, with perhaps a bit of magic waiting somewhere behind the morning…”
- Joseph Priestley
“You may have a fresh start any moment you choose, for this thing we call ‘failure’ is not the falling down, but the staying down.”
- Mary Pickford
Merry Christmas from Pioneer Strategies!
Merry Christmas!
“She will give birth to a son, and you are to give Him the name Jesus, because He will save His people from their sins.”
- Matthew 1:21
“For God so loved the world that He gave His one and only Son, that whoever believes in Him shall not perish but have eternal life.”
- John 3:16
Are You Ready for 2010?
by Frank Williams
During these challenging times, the ability to effectively communicate your organization’s message is more important than ever.
However, good public relations does not happen on its own; it takes work, and it requires a clear, forward-looking strategy.
During these uncertain economic times, it is also more important than ever for businesses and other organizations to make the most of their resources. Again, this does not happen on its own: it requires a plan.
Proof that E-mail Marketing Still Works
On more than one occasion I have been asked whether e-mail marketing is still worthwhile, especially given the rise of social media sites like Facebook and Twitter. In fact, I have seen other marketing communication professionals make absolute statements like “social media is always better than e-mail marketing.”
Earlier today I sent out our monthly e-mail newsletter, The Pioneer Strategist. The newsletter went out around 4:15 p.m. At 4:28 p.m. I received a phone call from someone who received the newsletter and wanted to inquire about our services.
From FOX News: Facebook Users Warned of Social Networking Virus
FOX News: Internet users are being warned to watch out for a computer virus targeting popular social networking sites in the run up to Christmas.
Sky News has been told that Facebook users are most at risk from a variant of the Koobface virus, which has been disguised as a festive greetings video hosted on a YouTube site.
Click here to read the full story on FOX News’ Web site.
Social Media: Listening Is Not Enough
This morning I stumbled on this marketing tip from BusinessWeek: Social Media: Listening Is Not Enough.
If you are using social media sites like Facebook and Twitter to market your business, this is worth reading.
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