Pioneer Strategies’ president addresses Leland Business Association, discusses 12 Keys to Effective Business Networking
LELAND, N.C. – Frank Williams, a Brunswick County native and president of Pioneer Strategies, Inc., addressed a gathering of the Leland Business Association (LBA) on Wednesday, June 9. Williams discussed 12 keys to effective business networking.
“Networking can be one of the most effective tools for building a strong, vibrant business,” says Williams. “Unfortunately, far too many people go about networking the wrong way. In some cases, they shoot themselves in the foot by focusing on getting an immediate sale rather than building a relationship. In other cases, they expend a great deal of energy networking in all the wrong places. My talk focused on a few simple, fundamental keys to building a strong, lasting network of business contacts.”
Frank Williams is a native of Brunswick County and a 1988 graduate of North Brunswick High School. He earned his B.A. in Communication from N.C. State University in 1993. Frank serves on the North Brunswick Chamber of Commerce board of directors and is a charter member and president-elect of the newly formed Leland Area Rotary Club. He has been a featured speaker for a variety of organizations, including the North Brunswick Chamber of Commerce, Leland Business Association, Brunswick Community College Small Business Center, John William Pope Civitas Institute Academy of Practical Politics, Greater Raleigh Chamber of Commerce, Morrisville Chamber of Commerce, Wake Forest Chamber of Commerce, Greater Raleigh Merchants Association and the N.C. State University chapter of the Public Relations Student Society of America (PRSSA). In 2006 he received both the Triangle Business Journal’s “40 Under 40” award and the N.C. State University Department of Communication’s Outstanding Alumni Award.
Founded in 2001, Pioneer Strategies is a public relations agency that provides businesses, associations and other organizations with strategic public relations counsel and communication services. The firm’s services and expertise include strategic communication planning, public relations counsel, media relations, campaign planning, web design and development, corporate identity development, event planning, copywriting and speechwriting. The agency’s work has been recognized by both the Sir Walter Raleigh Awards for Excellence in Communication and the MarCom Creative Awards. The firm has worked with more than 70 clients throughout North Carolina. Pioneer Strategies is based in Brunswick County, N.C. and does business in the Wilmington, N.C. and Raleigh, N.C. areas.