Small Business Survey Results: Challenges to Marketing & Promoting Businesses
This is the fifth installment in a series of posts focusing on the results of our recent small business survey. Please note that this is not a scientific poll. Please also note that response totals may not be recorded at precisely 100.0% due to rounding.
When asked which of the following MOST impedes their ability to promote their business, respondents answered as follows:
- Lack of time: 30.8%
- Lack of financial resources: 40.4%
- Lack of human resources — no one dedicated to marketing: 17.3%
- Lack of marketing/public relations knowledge & expertise: 3.8%
- Lack of focus: 7.7%